Program Overview

Best of Professionals provides Internet marketing to professional practices that includes:

• Google Analytics – Funnels, Goals and Conversions.
• A/B Testing
• Split Testing tool (Keywords)
• GEO Targeting
• Search Targeting
• Content Placement Targeting
• Device Platform Targeting
• Text and Image ad formats
• Format Guidelines & Best Practices Compliance

SEO - Some of our clients who are involved in pharmaceutical law find that our organic marketing works in conjunction with their Pharmaceutical Law pay per click campaigns. Best of Professionals can handle the SEO and the PPC for our pharmaceutical law attorneys. One such client currently involved in the Transvaginal Mesh Lawsuit is utilizing SEO to steadily move up in search engine ranking.

Exclusive  Marketing

Participate in an original and dynamic marketing tool for lead and new customer generation. Available for selected professional businesses promoted on a third party endorsement site.

If selected, professional businesses will feature prominently in a professionally managed “Best of” independent review site. This review site will be targeted to dominate the online geo targeted search marketing arena in your city. It will compliment and excel existing online marketing strategies. We will also integrate social media campaigns to the benefit of our selected clients. Chosen participants will receive leads and new clients for the business while improving the local branding with third party promotion as one of the top 5 selected professional businesses in the area.

The Best of Professionals review site will consistently be listed in top 5 paid results for relevant keywords on the 3 major online search engines (Google, Yahoo & Bing) in the Kansas City area and will be publicized through other media.

Participants will be provided with a comprehensive and complete monthly report that includes specific details of conversions. This report will be made in person by the local Best of Professionals representative.

Fees

This program has a set up fee which includes development of dedicated SEM microsite within exclusive “Best of” independent review site. Three month minimum with monthly management fee for listing and administration of paid search campaigns. Paid search budget is not included and is additional dependant on campaign strategy.